# AKKC case: DAM for concerts, conferences and trade fairs | Kontainer

See how Aalborg Kongres & Kultur Center uses Kontainer DAM to organise, find and share photos from concerts, conferences and trade fairs.

Source: https://kontainersite.chost.cloud/akkc

LIGHTS, CAMERA, METADATA

# Every Event, Ready for Its Next Close-Up

![](https://kontainersite.chost.cloud/content/2026/11/AKKC_samlet_RGB-567x165.webp?v=1793960818)

![](https://kontainersite.chost.cloud/content/2026/09/users-petrol.svg?v=1789981861)

Company name

[Aalborg Kongres & Kultur Center](https://akkc.dk/)

![](https://kontainersite.chost.cloud/content/2026/09/industry-petrol.svg?v=1789981865)

industry

Congress and culture

![](https://kontainersite.chost.cloud/content/2026/09/location-dot-petrol.svg?v=1789981869)

headquarters

Aalborg, Denmark

Aalborg Kongres & Kultur Center puts on concerts, comedy, conferences and trade fairs, and every event leaves a flood of photos behind. With Kontainer DAM, the team keeps all of it organised, easy to find and simple to share with the people who need it.

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Explore more

- +14,700Files in the DAM
- +370Folders for events, themes and brand material
- +125Users, including shared users and partners

AKKC COMPANY PROFILE

## From Main Stage to Trade Show Floor

Aalborg Kongres & Kultur Center, better known as AKKC, is a venue in Aalborg that hosts concerts, comedy and shows for the public, and meetings, conferences and trade fairs for businesses. Groups range from a handful of people to several thousand, and the centre has its own restaurant too.

Every event produces pictures: artists on stage, full halls, table layouts, exhibitors, partners and sponsors. Add portraits, brand material and the restaurant, and the collection grows with every season.

AKKC uses Kontainer DAM as its central image bank, with the focus on two things: finding the right file quickly, and sharing it with the right people.

![](https://kontainersite.chost.cloud/content/2026/11/AKKC_square-1024x1024.webp?v=1793960961)

Every concert, conference and trade show leaves us with thousands of photos. In Kontainer they are easy to find and simple to share, so colleagues and partners get exactly what they need.

![Anna Højen](https://kontainersite.chost.cloud/content/2026/11/Anna_akkc_square-150x150.webp?v=1793960756)

Anna Højen

CPO, Aalborg Kongres & Kultur Center

![Anna Højen](https://kontainersite.chost.cloud/content/2026/11/AKKC_samlet_RGB-320x93.webp?v=1793960818)

![](https://kontainersite.chost.cloud/content/2026/11/Congress_akkc-1200x1200.webp?v=1793961825)

The Challenge

## A Busy Calendar Makes a Big Archive

AKKC runs a packed calendar of concerts, comedy nights, conferences and trade fairs. Each event is photographed, and the pictures are needed again by sales, marketing, press and partners.

Without one shared home for the files, the right picture is hard to find and large batches are awkward to share. Different people also need different access: some colleagues work with everything, while partners and sponsors should only see what is meant for them.

AKKC needed an image bank built around its events, with a simple way to open it up to the right people.

The Solution

## A Folder for Every Event, Tags for Everything Else

In Kontainer DAM, AKKC sorts its files by theme: culture, trade fairs, meetings and conferences, portraits, restaurant, sponsors, the brand guide and brand films. Within them, almost every event has a folder of its own, from big trade fairs to concerts, receptions and conferences.

Each file is tagged with the event, the location and the table layout, along with who is in the picture, the rights, the photographer and whether it is a press photo. That lets sales and marketing search the way they think, for instance for a gala set-up in a particular hall, instead of browsing folder after folder.

Smart folders and collections gather files automatically or by hand, for example across several events. Colleagues, administrators and shared users each get access that fits their role, so partners and sponsors can reach the material meant for them without seeing the rest.

Download templates for Instagram, LinkedIn and other formats let the team take a photo straight to social media at the right size, and the brand material has its own home with logos, fonts and Office templates.

![](https://kontainersite.chost.cloud/content/2026/11/Event_akkc_square-1200x1200.webp?v=1793960962)

Key Kontainer Features Used by AKKC

![Kontainer - Integrations](https://kontainersite.chost.cloud/content/2019/08/Kontainer-Digital-Asset-Management-Integrations.svg?v=1787315804)

Smart Folders

Save time with auto-maintained Smart Folders that display files based on predefined tagging criterias.

![Kontainer - Collections](https://kontainersite.chost.cloud/content/2019/08/Kontainer-Digital-Asset-Management-Collections-Management.svg?v=1787222148)

Album management

Avoid duplicates when using album folders, where the same file can be in multiple folders without being duplicate

![Icon image](https://kontainersite.chost.cloud/content/2023/07/images-thin.svg?v=1688729826)

Store all media formats

Images, videos, PDF, Excel and Word Files, catalogs, approvals, size guides and much more.

![Advanced Media Search](https://kontainersite.chost.cloud/content/2020/02/advanced-media-search-icon.svg?v=1623237208)

Advanced Media Search

The advanced search function searches all metadata and can be customized.

![Kontainer - Download sets](https://kontainersite.chost.cloud/content/2019/08/Kontainer-Digital-Asset-Management-Marketing-Download-Sets.svg?v=1623306045)

Crop & Conversion Tool

Create download templates so that the files are automatically converted in size, crop, file format, naming, color, etc.

![Kontainer - User Permissions](https://kontainersite.chost.cloud/content/2019/08/Kontainer-Digital-Asset-Management-Advanced-User-Permissions.svg?v=1623238215)

User Management

Create and set permissions on user or group level with our User Management. You can manage which users have access to what folders or which materials directly in Kontainer.

![Kontainer - User Permissions](https://kontainersite.chost.cloud/content/2019/08/Kontainer-Digital-Asset-Management-Advanced-User-Permissions.svg?v=1623238215)

User Permissions

Detailed user access control that ensures either view, download, edit or delete rights to specific files and data.

![Kontainer - Quick sharing](https://kontainersite.chost.cloud/content/2019/08/Kontainer-Digital-Asset-Management-Quick-Sharing.svg?v=1623307803)

Quick Share

Share relevant material with customers, retailers, partners, etc. via the quickshare feature. Get a share link or share directly by e-mail.

![face scanning icon](https://kontainersite.chost.cloud/content/2023/12/face-recognition-icon.svg?v=1702291543)

Face recognition

Pull up all images of a certain person

The Gains

## Easy to Find, Safe to Share

Finding the right photo is quicker, because every file carries the event, location and table layout it belongs to.

Sales and marketing can look for a specific set-up or atmosphere on their own, whether it is for a customer meeting or a post on social media.

Sharing stays under control: material can be opened up to partners, sponsors and others, while the rest stays within AKKC.

Large batches are no problem. Most updates to file information are made in bulk, and five people uploaded more than 1,300 files over the last three months.

The collection keeps pace with the calendar. It now holds around 14,700 files, around 8,800 of them added in 2026, and face recognition has already found about 33,000 faces across more than 10,000 files.

![](https://kontainersite.chost.cloud/content/2026/11/Screenshot-2026-11-06-at-11.33.20-1024x1024.png?v=1793961608)

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